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    NEWS PROVIDED BY
    JUST Goods 
    Apr 17, 2017, 09:00 ET


     
     
     
    GLENS FALLS, N.Y., April 17, 2017 /PRNewswire/ -- JUST
    Ira Laufer, new CEO of JUST Goods
    Goods, Inc. announces today that Ira Laufer will become the company's CEO, effective May 1, 2017. Laufer joins the company with 17 years of experience leading better-for-you and specialty CPG brands including Red's Natural Foods and Vitalicious. He will lead the next phase of growth and expansion for JUST Water, JUST Goods' sustainable line of 100% spring water in an innovative, grab-and-go bottle made from plant-based, renewable resources. His main focus will be to further leverage the JUST brand, execute entry into additional categories as well as create line extensions in the beverage category. Laufer's operational experience, leadership with emerging brands and enthusiasm for JUST's mission will help continue JUST's impressive trajectory.We thank you for your continuing support for Upstate New York.

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