Lights. Camera. Adirondacks!

This week, Netflix cameras are rolling in Bolton Landing as production begins on The God of the Woods, the highly anticipated adaptation of Liz Moore’s bestselling novel set in the Adirondacks. The production is filming in the very landscape that inspired the story, bringing one of the world’s largest streaming platforms to our region.
It’s exciting for fans of the book and for local residents who may catch a glimpse of the production. But it’s also a reminder of something we don’t talk about enough.
Film production is economic development.
Every production that chooses the Adirondacks invests in local communities by booking hotel rooms, dining in local restaurants, renting vehicles and equipment, hiring local talent, purchasing supplies, and working with area businesses. The economic impact extends well beyond the final scene.
And when the series debuts on Netflix, millions of viewers around the world will experience the Adirondacks as more than just a beautiful backdrop. They’ll see the forests, lakes, camps, and communities that make this region unlike anywhere else.
The God of the Woods joins a growing list of productions filmed in the Adirondacks, including Succession, Billions, Escape at Dannemora, Lake George, Radium Girls, and several nationally televised reality series. Together, they demonstrate that the Adirondacks are becoming an increasingly attractive destination for filmmakers seeking authentic landscapes and compelling settings.
New York’s film and television industry supports more than 65,000 jobs and generates over $13 billion in annual wages, with the state continuing to invest in production as a key economic sector.
At EDC, we often talk about the Experience Economy. Film production is another example of how our natural assets create economic opportunity, attract outside investment, support local businesses, and strengthen the Adirondack brand on a global stage.
Sometimes our greatest economic asset isn’t just what we make. It’s the stories the world comes here to tell.
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Photo credit: Luke Dow Photography